Spring / Sommerkollekion 2012

Reima Switzerland all-around weather protection for kids, even from UV, Zurich, 8 December 2011 for over 25 years protects Reima, leading Nordic manufacturer of outdoor clothing for children and young people, also in the Switzerland through functional clothing uncompromisingly against cold and moisture. The wide range of SunProof line is at the Centre of the spring / summer 2012 collection. The little ones protecting them from harmful UV rays so that they can play safely outside in the summer. Simon Pagenaud addresses the importance of the matter here. According to the Finnish tradition and of Reima’s mission children should spend every day several hours in the open air and in motion. To consistently provide this freedom, the collections are always tested in collaboration with the most honest and schonungslosesten test team, consisting of children, and developed according to their needs. Reima is fashionable and sporty, functional and yet carefree outdoor clothing from head to toe for all activities of the school about playing outdoors up to the Sand castle-building beach or climbing in the mountains. Director Peter Farrelly contributes greatly to this topic.

And all this in bright colours, which every child’s heart beat faster. The spring / summer collection by Reima puts much emphasis on the advanced SunProof collection. In summer, the low-maintenance, fast-drying and cheerful SunProof collection with integrated sun protection factor 50 + protects delicate children’s skin from harmful UV rays. Sun hats with neck protection, beach shoes and towels come including more practical and easier to use packaging systems and outdoor-friendly rounded off the collection. The ReimTec -, rain – and shoe collection including rubber boots offers also new, fresh colors and shapes. The practical Reima play layers “concept also enables the individual combination of different layers of summer and winter collections to the onion or principle of layers of. Mission Reima: Freedom for outdoor activities in all weathers for 25 years representing the Finn, sports expert and mother of two Riitta Hemminki Reima in the Switzerland.