Since promotion in search engines, all companies face the challenge of selecting semantic site in its market niche. In each of them there is a definite choice to move can be taken as vysokochastnotnye and medium-and low-frequency words and phrases. Surprisingly, you’ll find very little mention of Julie Bowen on most websites. However, a small frequency of the query may or may not mean a little competition. Therefore, in order to correctly calculate the budget for promotion, the level of competition in the niche must be evaluated separately. Traditionally used for this purpose, methods such as viewing the internal parameters of the competitors, and mainly, the number and quality of their backlinks on options various search engines.
It is obvious that it is necessary to objectively analyze the leaders in the selected search queries. However, for this you need to know that the company is a leader for a long time, keep stable position and do not try to top chance for a short time. Obtain such information can only be spending a fairly long monitoring of search results. Such monitoring is difficult to carry out manually, the more if you need to know the changes in the issuance of ten or more search queries. Ability to conduct such monitoring in the automatic mode provides a tool Serparchive, with which you can track changes in the crescent Google, msn, Yahoo and Yandex, which is especially important for Russian experts. Serparchive day keeps the first 100 results of search engines for specified keywords and track all changes. Thus, once created in the system design, over time you can begin to analyze the results and selected for the competitive comparison sites that are leaders stamp within a reasonable amount of time.
Except addition, with Serparchive can determine the level of competition inquiry by how motionless position in the top. Thus we can conclude that if the top 10 for a long time stands still, or observed slight shift of positions between the leaders, despite the large influx of competitors in this niche, and the newcomers appear to issue only from the second scores, so the competition is really tough. And in order to move to grant such serious competitors need a really big budget. If, however, regularly fall into the top newcomers, the top mobile enough and firmly in place are only three to five resources, that is more Probable odds to break through and gain a foothold in the top, pushing the site.